{"id":194734,"date":"2024-02-28T12:06:39","date_gmt":"2024-02-28T12:06:39","guid":{"rendered":"https:\/\/www.musicbusinessworldwide.com\/?p=194734"},"modified":"2024-02-28T12:06:39","modified_gmt":"2024-02-28T12:06:39","slug":"key-production-expands-in-europe-with-german-office-led-by-andreas-kohl","status":"publish","type":"post","link":"https:\/\/www.musicbusinessworldwide.com\/key-production-expands-in-europe-with-german-office-led-by-andreas-kohl\/","title":{"rendered":"Key Production expands in Europe with German office led by Andreas Kohl"},"content":{"rendered":"<p class=\"p1\">Key Production, a UK-based bespoke packaging agency for vinyl, CDs, cassettes, and DVDs, has announced its expansion into Europe with the opening of a new division in Germany, led by Andreas Kohl.<\/p>\n<p class=\"p1\">The company \u2014 known for providing vinyl design and manufacturing services for artists like <b>Radiohead<\/b>, <b>Nick<\/b> <b>Cave<\/b>, <b>Alt-J<\/b>, <b>Idles<\/b>, <b>Little Simz<\/b>,<b> Ezra Collective<\/b>, and more \u2014 aims to offer its services to European labels and artists.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p1\">This expansion follows Key Production&#8217;s establishment of an <b>Employee Ownership Trust<\/b>.<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__tweeny hidden-xs hidden-ms hidden-sm\" data-loaded=\"no\" data-sizes=\"992 1200 1440\" data-name=\"628x90 Sponsor banner #5 (992+1200+1440)\" data-params=\"dfp_sponsor5_628\" id=\"dfp_sponsor5_628\"><\/div>      <div class=\"mb-advert mb-advert__banner mb-advert__banner--inline hidden-xs hidden-sm hidden-md hidden-lg\" data-loaded=\"no\" data-sizes=\"480\" data-name=\"468x60 Sponsor banner #5 (480)\" data-params=\"dfp_sponsor5_468\" id=\"dfp_sponsor5_468\"><\/div>      <div class=\"mb-advert mb-advert__mobile mb-advert__mobile--inline hidden-ms hidden-md hidden-lg\" data-loaded=\"no\" data-sizes=\"320 768\" data-name=\"300x50 Sponsor banner #5 (320+768)\" data-params=\"dfp_sponsor5_300\" id=\"dfp_sponsor5_300\"><\/div>      <\/div>      <\/p>\n<p class=\"p1\">The company\u2019s new European division, initially focusing on the German market, will provide access to Key Production&#8217;s entire supply chain, including manufacturing, packaging, and project management. Additionally, it will offer expertise in navigating exports and VAT regulations.<\/p>\n<p class=\"p1\">Kohl, who will be heading the new EU division as European Operations Manager, said, \u201cI am absolutely thrilled to be bringing the services of Key Production to the German market.\u201d<\/p>\n<blockquote><p>\u201cKey Production\u2019s globally connected supply chain will be able to help artists, labels and other operations seeking outstanding quality in sound and packaging reflecting the passion that went into making the content.\u201d<\/p>\n<p><span style=\"color: #000000\"><b>Andreas Kohl<\/b>, Key Production<\/span><\/p><\/blockquote>\n<p class=\"p1\">\u201cIn a setup that is lacking in comparison pretty much in all aspects in Europe and the EU in particular, Key Production offers expertise and power in all fields of manufacturing vinyl, digital data carriers such as CDs, DVDs and Blu Rays, and first and foremost outstanding packaging.\u201d<\/p>\n<p class=\"p1\">\u201cKey Production\u2019s globally connected supply chain will be able to help artists, labels and other operations seeking outstanding quality in sound and packaging reflecting the passion that went into making the content.\u201d<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__spu\" data-loaded=\"no\" data-name=\"300x250 Sponsor MPU #1\" data-params=\"dfp_spu1\" id=\"dfp_spu1\"><\/div>      <\/div>      <\/p>\n<p class=\"p1\"><b>Karen Emanuel<\/b>, CEO of Key Production, added: \u201cThe expansion marks a brand new chapter for Key Production and we\u2019re so proud to bring our industry leading services from the UK music market, the largest in Europe, to new clients on the continent.\u201d<\/p>\n<blockquote><p>\u201cWith Andreas at the helm of a dedicated team, with his experience and passion for the German music scene, we can add a new level of quality control, expertise and knowledge that\u2019s made us the no.1 bespoke packaging agency in Europe.&#8221;<\/p>\n<p><span style=\"color: #000000\"><b>Karen Emanuel<\/b>, KEy Production<\/span><\/p><\/blockquote>\n<p class=\"p1\">\u201cWith Andreas at the helm of a dedicated team, with his experience and passion for the German music scene, we can add a new level of quality control, expertise and knowledge that\u2019s made us the no.1 bespoke packaging agency in Europe\u201d.<\/p>\n<p class=\"p1\">Key Production Group, established in 1990, said that as a \u2018<a href=\"https:\/\/www.investopedia.com\/b-corp-7488828\" target=\"_blank\" rel=\"noopener\">B-Corp company<\/a>\u2019, it prioritizes sustainable practices throughout its supply chain. This dedication extends to the new German division, ensuring the use of eco-friendly materials for pressing and packaging, the company added.<\/p>\n<p class=\"p1\">The latest move marks Key Production\u2019s latest venture after acquiring London-based vinyl pressing company <a href=\"https:\/\/www.musicbusinessworldwide.com\/uk-vinyl-pressing-firm-key-production-acquires-manufacturer-disc-solutions\/\" target=\"_blank\" rel=\"noopener\"><b>Disc Solutions<\/b><\/a> in 2019 and Brighton-based rival <a href=\"https:\/\/www.musicbusinessworldwide.com\/key-production-acquires-uk-music-packaging-specialist-modo\/\" target=\"_blank\" rel=\"noopener\"><b>Modo<\/b><\/a> in 2016.<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__spu\" data-loaded=\"no\" data-name=\"300x250 Sponsor MPU #2\" data-params=\"dfp_spu2\" id=\"dfp_spu2\"><\/div>      <\/div>      <\/p>\n<p class=\"p1\">Key Production\u2019s European expansion coincides with <a href=\"https:\/\/www.musicbusinessworldwide.com\/uk-recorded-music-market-saw-179-6-billion-audio-streams-last-year-up-12-8-yoy\/\" target=\"_blank\" rel=\"noopener\">reports<\/a> from the <b>British Phonographic Industry <\/b>highlighting continued growth in physical music sales in the UK. Vinyl sales have seen a 16-year upward trend, with CD sales also experiencing an increase for the first time in 20 years.<\/p>\n<p class=\"p1\">Independent music retailer <b>Rough Trade <\/b>recently <a href=\"https:\/\/www.musicbusinessworldwide.com\/rough-trade-liverpool-largest-store-uk\/\" target=\"_blank\" rel=\"noopener\">expanded<\/a> in the UK, announcing last month its plans for the company\u2019s biggest store in the country to date, to be located in Liverpool.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p1\">Rough Trade has also built a presence in Germany, <a href=\"https:\/\/www.musicbusinessworldwide.com\/rough-trade-expands-independent-music-retail-business-into-germany\/\" target=\"_blank\" rel=\"noopener\">launching<\/a> a new warehouse and store in Berlin in September. The company said at the time it had tripled its share of the UK vinyl market over the past five years.<\/p>\n<p class=\"p1\">The recent vinyl revival also prompted <b>Metallica<\/b> to <a href=\"https:\/\/www.musicbusinessworldwide.com\/as-us-vinyl-sales-soar-metallica-buys-its-own-pressing-plant-to-meet-massive-demand1\/\" target=\"_blank\" rel=\"noopener\">buy its own pressing plant<\/a> in March 2023 and <b>Timbaland<\/b> to <a href=\"https:\/\/www.musicbusinessworldwide.com\/timbaland-acquires-stake-in-lifestyle-and-vinyl-brand-12on12\/\" target=\"_blank\" rel=\"noopener\">acquire<\/a> a strategic stake in UK-born lifestyle and vinyl brand <b>12on12<\/b> in August 2023.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The company\u2019s new European division will provide access to its entire supply chain, including manufacturing, packaging, and project management<\/p>\n","protected":false},"author":38,"featured_media":194770,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[131881,130129,2702,2701],"class_list":["post-194734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-andreas-kohl","tag-european-union","tag-karen-emanuel","tag-key-production"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/194734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/comments?post=194734"}],"version-history":[{"count":0,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/194734\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media\/194770"}],"wp:attachment":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media?parent=194734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/categories?post=194734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/tags?post=194734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}