{"id":218953,"date":"2024-12-11T15:31:28","date_gmt":"2024-12-11T15:31:28","guid":{"rendered":"https:\/\/www.musicbusinessworldwide.com\/?p=218953"},"modified":"2024-12-11T15:31:28","modified_gmt":"2024-12-11T15:31:28","slug":"becky-gs-por-el-contrario-is-vevos-most-watched-music-video-in-2024-with-313m-global-views","status":"publish","type":"post","link":"https:\/\/www.musicbusinessworldwide.com\/becky-gs-por-el-contrario-is-vevos-most-watched-music-video-in-2024-with-313m-global-views\/","title":{"rendered":"Becky G’s \u2018POR EL CONTRARIO\u2019 is Vevo\u2019s most watched music video in 2024 with 313m global views"},"content":{"rendered":"MBW\u2019s Stat Of The Week is a series in which we highlight a data point that deserves the attention of the global music industry. Stat Of the Week is supported by\u00a0music data analytics firm\u00a0Chartmetric<\/a>.\r\n\r\n
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In a win for Regional Mexican music, Becky G’s collaborative performance video POR EL CONTRARIO <\/i>featuring Leonardo and \u00c1ngela Aguilar has become the \u2018Most Watched Music Video\u2019 globally on Vevo in 2024, accumulating 312.7 million worldwide views.<\/p>\n

This feat marks the first time a Regional Mexican music video has topped Vevo<\/b>‘s global charts, suggesting a shift in international music consumption. In recent months, global music companies like ADA, Warner Music Group<\/b>\u2019s global indie music distribution and services unit, and Believe<\/b> sharpened their focus on Regional Mexican music with new appointments<\/a> and partnerships<\/a>.<\/p>\n

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