{"id":228874,"date":"2025-04-11T16:07:23","date_gmt":"2025-04-11T15:07:23","guid":{"rendered":"https:\/\/www.musicbusinessworldwide.com\/?p=228874"},"modified":"2025-04-11T16:10:44","modified_gmt":"2025-04-11T15:10:44","slug":"five-reasons-why-sync-is-still-stuck-in-the-last-century","status":"publish","type":"post","link":"https:\/\/www.musicbusinessworldwide.com\/five-reasons-why-sync-is-still-stuck-in-the-last-century\/","title":{"rendered":"Five reasons why sync is still stuck in the last century&#8230;"},"content":{"rendered":"MBW Views is a series of op\/eds from eminent music industry people\u2026 with something to say. The fol<div class=\"leaky_paywall_message_wrap\"><div id=\"leaky_paywall_message\"><h3>Sorry, you have hit your monthly limit of MBW+ articles!<\/h3>\r\n\r\n<a href=\"https:\/\/www.musicbusinessworldwide.com\/mbw-plus\/\">Subscribe<\/a> or <a href=\"https:\/\/www.musicbusinessworldwide.com\/login\/\">log in<\/a> to gain unlimited access to all analysis and data on Music Business Worldwide, plus other member benefits.\r\n\r\n<div class=\"mbw-plus__buttons\"><a class=\"buttons__subscribe\" href=\"https:\/\/www.musicbusinessworldwide.com\/mbw-plus\/\">Subscribe<\/a>\r\n<a class=\"buttons__login\" href=\"https:\/\/www.musicbusinessworldwide.com\/login\/\">Login<\/a><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>The following MBW op\/ed comes from Tom Stingemore, the founder of sync data platform,\u00a0ALLOY<\/p>\n","protected":false},"author":2,"featured_media":228875,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[133976,130621,133977],"class_list":["post-228874","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis","tag-alloy","tag-mbw-views","tag-tom-stingemore"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/228874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/comments?post=228874"}],"version-history":[{"count":0,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/228874\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media\/228875"}],"wp:attachment":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media?parent=228874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/categories?post=228874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/tags?post=228874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}