{"id":234287,"date":"2025-06-17T18:28:48","date_gmt":"2025-06-17T17:28:48","guid":{"rendered":"https:\/\/www.musicbusinessworldwide.com\/?p=234287"},"modified":"2025-07-16T10:09:56","modified_gmt":"2025-07-16T09:09:56","slug":"european-competition-regulators-to-make-initial-ruling-on-universals-775m-downtown-buyout-by-july-22","status":"publish","type":"post","link":"https:\/\/www.musicbusinessworldwide.com\/european-competition-regulators-to-make-initial-ruling-on-universals-775m-downtown-buyout-by-july-22\/","title":{"rendered":"European competition regulators to make initial ruling on Universal&#8217;s $775m Downtown buyout by July 22"},"content":{"rendered":"<p>Europe\u2019s competition watchdog \u2013 the European Commission \u2013 revealed in April that it was <a href=\"https:\/\/www.musicbusinessworldwide.com\/confirmed-european-competition-regulator-to-assess-umgs-775m-acquisition-of-downtown-music\/\" target=\"_blank\" rel=\"noopener\">preparing to<\/a> investigate Universal Music Group&#8217;s proposed acquisition of Downtown Music Holdings.<\/p>\n<p>UMG was required to formally notify the EU about the deal, which would kickstart a Phase 1 investigation, at the end of which we&#8217;ll <span style=\"margin: 0px; padding: 0px;\">find out if the deal has been approved or <\/span>raises serious competition concerns.<\/p>\n<p>We won&#8217;t have long to wait.<\/p>\n<p><span style=\"margin: 0px; padding: 0px;\">An <a href=\"https:\/\/competition-cases.ec.europa.eu\/search?search=M.11956&amp;sortField=relevance&amp;sortOrder=DESC\" target=\"_blank\" rel=\"noopener\">update filed<\/a> by the regulator on Monday (June 16) confirms that UMG has notified the EC about the deal. The EC has set a provisional deadline of July 22 to make its decision in the Phase 1 investigation.<\/span><\/p>\n<p>UMG\u2019s Virgin Music Group\u00a0<a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/universals-music-group-buys-downtown-music-for-775-million\/\"><span class=\"s1\">revealed\u00a0<\/span><\/a>in December that it had agreed to buy\u00a0<b><a class=\"link-relationship\" title=\"Companies &gt; Downtown Music Holdings [470 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/downtown-music-holdings\/\">Downtown Music Holdings<\/a> LLC in\u00a0a $775 million deal.<\/b><\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__tweeny hidden-xs hidden-ms hidden-sm\" data-loaded=\"no\" data-sizes=\"992 1200 1440\" data-name=\"628x90 Sponsor banner #5 (992+1200+1440)\" data-params=\"dfp_sponsor5_628\" id=\"dfp_sponsor5_628\"><\/div>      <div class=\"mb-advert mb-advert__banner mb-advert__banner--inline hidden-xs hidden-sm hidden-md hidden-lg\" data-loaded=\"no\" data-sizes=\"480\" data-name=\"468x60 Sponsor banner #5 (480)\" data-params=\"dfp_sponsor5_468\" id=\"dfp_sponsor5_468\"><\/div>      <div class=\"mb-advert mb-advert__mobile mb-advert__mobile--inline hidden-ms hidden-md hidden-lg\" data-loaded=\"no\" data-sizes=\"320 768\" data-name=\"300x50 Sponsor banner #5 (320+768)\" data-params=\"dfp_sponsor5_300\" id=\"dfp_sponsor5_300\"><\/div>      <\/div>      <\/p>\n<p>The UMG-Downtown deal did not meet the EU&#8217;s standard turnover thresholds that would typically require notification to Brussels, but it did trigger notification requirements in both the Netherlands and Austria based on their respective national thresholds.<\/p>\n<p>The EC decided to look into the deal because the\u00a0<strong>Netherlands<\/strong>\u00a0triggered a legal mechanism in EU competition law called\u00a0<a class=\"link-external\" target=\"_blank\" href=\"https:\/\/competition-policy.ec.europa.eu\/system\/files\/2022-12\/article22_recalibrated_approach_QandA.pdf\" rel=\"noopener\"><strong>Article 22<\/strong><\/a>. Austria subsequently joined the referral.<\/p>\n<p>The competition authority has 25 working days to conduct its Phase 1 investigation, examining whether the alleged &#8220;concentration&#8221; raises serious competition concerns.<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__spu\" data-loaded=\"no\" data-name=\"300x250 Sponsor MPU #1\" data-params=\"dfp_spu1\" id=\"dfp_spu1\"><\/div>      <\/div>      <\/p>\n<p>The formal <strong>Phase 1<\/strong> notification period represents a crucial milestone in the regulatory process.<\/p>\n<p class=\"whitespace-normal break-words\">If the Commission identifies serious competition concerns during its initial review of the proposed deal, the case could progress to a more extensive Phase II investigation lasting up to 90 working days.<\/p>\n<p>According to <a href=\"https:\/\/competition-policy.ec.europa.eu\/mergers\/procedures_en\" target=\"_blank\" rel=\"noopener\">European Commission<\/a> statistics, &#8220;more than 90% of all cases are resolved in Phase I, generally without remedies,&#8221; which implies that less than 10% of cases proceed to <strong>Phase II<\/strong>.<\/p>\n<p class=\"p1\">At the conclusion, the Commission can either clear the merger (with or without conditions), or prohibit it entirely if competition concerns cannot be adequately addressed.<\/p>\n<p>Read MBW&#8217;s <a href=\"https:\/\/www.musicbusinessworldwide.com\/the-eu-is-investigating-umgs-775m-downtown-buyout-but-why-and-what-happens-now\/\" target=\"_blank\" rel=\"noopener\">recent Article 22 explainer<\/a>\u00a0for a detailed breakdown of how the investigation process works.<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__spu\" data-loaded=\"no\" data-name=\"300x250 Sponsor MPU #2\" data-params=\"dfp_spu2\" id=\"dfp_spu2\"><\/div>      <\/div>      <\/p>\n<p class=\"whitespace-normal break-words\">The acquisition would significantly expand UMG&#8217;s artist and label services capabilities through Virgin Music Group, adding Downtown&#8217;s portfolio of companies including FUGA, CD Baby, and Curve Royalty Systems to Universal&#8217;s global operations.<\/p>\n<blockquote><p>&#8220;We are confident that we will close this acquisition in the second half of the year, on its original timeline.\u201d<\/p>\n<p><span style=\"color: #000000;\">UMG statement issued in April<\/span><\/p><\/blockquote>\n<p>Independent label representatives have\u00a0<a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/ruth-barlow-of-aim-and-beggars-group-on-umg-downtown-and-why-regulators-must-act-before-its-too-late\/\" target=\"_blank\" rel=\"noopener\">criticized<\/a> UMG\u2019s proposed deal to buy the company. In April, Brussels-based <b><a class=\"link-relationship\" title=\"Companies &gt; IMPALA [115 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/impala\/\">IMPALA<\/a><\/b>, which represents over\u00a0<b>6,000<\/b> independent music companies in Europe, <a style=\"background-color: #ffffff;\" href=\"https:\/\/www.musicbusinessworldwide.com\/impala-welcomes-eus-downtown-deal-probe-umg-remains-confident-775m-acquisition-will-close-in-h2-2025\/\" target=\"_blank\" rel=\"noopener\">welcomed<\/a> the European Commission\u2019s\u00a0<a class=\"link-internal\" style=\"background-color: #ffffff;\" href=\"https:\/\/www.musicbusinessworldwide.com\/confirmed-european-competition-regulator-to-assess-umgs-775m-acquisition-of-downtown-music\/\" target=\"_blank\" rel=\"noopener\">decision<\/a> to investigate the proposed deal.<\/p>\n<p>UMG remains confident about the deal&#8217;s prospects, stating in April: &#8220;We look forward to continuing to co-operate with the European Commission in the weeks ahead. We are confident that we will close this acquisition in the second half of the year, on its original timeline.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>EU competition regulator sets July 22 deadline to make initial ruling <\/p>\n","protected":false},"author":15,"featured_media":209827,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-234287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/234287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/comments?post=234287"}],"version-history":[{"count":1,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/234287\/revisions"}],"predecessor-version":[{"id":236353,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/234287\/revisions\/236353"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media\/209827"}],"wp:attachment":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media?parent=234287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/categories?post=234287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/tags?post=234287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}