Oscar H\u00f6glund is the co-founder and CEO of Stockholm, Sweden-headquartered Epidemic Sound.<\/p>\n
He started his career as a management consultant<\/p>\n
After spending one year at Wharton in pursuit of his MBA, Oscar H\u00f6glund dropped out of school and took a management consultancy gig at The Boston Consulting Group.<\/p>\n
At BCG, Hoglund focused on procurement, organizational design, strategy audits, and valuation for companies related to consumer goods, telecom, and facility\/waste management. He stayed with BCG for a year-and-a-half.<\/p>\n
In 2006, Hoglund began working at the French production company Zodiak Media.<\/p>\n
He founded and presided over a subsidiary called 5th Element. Hoglund was eventually appointed as a member of Zodiak\u2019s general management team, which was responsible for all of the company\u2019s online and new media business endeavors. During Hoglund\u2019s years at Zodiak, the company achieved a 100%+ compounded annual growth rate. Hoglund remained with Zodiak until 2008.<\/p>\n
Following his departure from Zodiak, Hoglund created the show format Made in Sweden. Made in Sweden focused on accelerating the careers of Swedish music talent through a varied media approach. This included programming via television, radio, online content, and commercials. The format allowed the subjects of Season 1 to gain exposure to millions of Swedes.<\/p>\n
After one year of focusing on Made in Sweden, Hoglund co-founded and became CEO of Epidemic Sound. Epidemic Sound is a royalty-free soundtracking company that is aimed at storytellers, film directors, producers, YouTubers, corporations, and advertising agencies.<\/p>\n
By only creating royalty-free music, content creators can safely and easily use their content without fear of being in violation of any copyrights. Epidemic Sound also creates sound effects.<\/p>\n
As of 2022, Epidemic’s library included over 35,000 songs and 90,000 sound effects with all rights included upon purchase.<\/p>\n
The company has worked with brands including Adobe and Pinterest, among others.<\/p>\n
Delivery of sound effects and soundtracked music is through stems, allowing content creators and curators simple customization of Epidemic\u2019s music to fit their projects.<\/p>\n","protected":false},"excerpt":{"rendered":"
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